Mid-size pharma companies don't have a talent problem. They have a blind spot problem.

I've spent 20+ years finding it: leading one of Merck's most successful product launches, engineering a compliance solution that cut Genentech's costs by 9,000%, and turning a three-page PDF into a global commercial asset used across 8 countries.I don't give advice. I identify what everyone else misses – and make it actionable.

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Your commercial team is working hard – but the results aren't matching the effort.You're preparing for a launch and something about the strategy doesn't feel right, but you can't pinpoint what.
Your sales force has the tools and the training. Engagement is still a problem.You've tried to implement AI or digital innovation and it hasn't stuck the way you expected.You're hitting a ceiling your internal team hasn't been able to break through.These aren't talent problems. They're blind spot problems. And they're exactly what I'm built to solve.

Commercial Innovation Advisory

I work with VPs of Commercial, CCOs, and GMs at mid-size pharma and life sciences companies – typically on a retained advisory basis – on:

I don't consult from a slide deck. I work alongside your team – bringing outside perspective combined with genuine inside knowledge of how this industry operates at the ground level.

The work speaks for itself.

Merck – Gardasil Launch
Led the digital commercial strategy for the world's first cancer vaccine. The campaign went viral within three months of launch. Followed by the redesign of MerckVaccines.com – Webby Award winner.Genentech – Compliance Innovation
Engineered a solution that eliminated $1,000-per-slide compliance costs across 3,000 users. Cost reduction: 9,000%. Structured as a recurring revenue model.Oxford Immunotec – Global Commercial Asset
Transformed three static PDFs into an interactive global asset used across 8 countries in 8 languages. Award of Distinction, Communication Arts.20+ years of work across: Merck · Pfizer · AstraZeneca · J&J · Genentech · Eli Lilly · Novartis · Roche · Bristol-Myers Squibb · Sanofi · IBM · Dow Jones · American Express · MetLife

One conversation changes the trajectory.

I keep my advisory practice deliberately small – I work with a limited number of clients at any one time so every engagement gets my full attention.It starts with a 30-minute Strategy Call. No pitch, no deck. A real conversation about where your commercial team is, what's in the way, and whether I'm the right person to help.If there's a fit, we define the engagement from there.

Book a 30-Minute Strategy Call.

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If you're running into a wall your internal team hasn't been able to break through – that's the conversation I'm built for.ERIC MARKOWITZ
Commercial Innovation Advisor | Pharma & Life Sciences
herobusinesscoaching.com | Email Me

Member of Nova Network - Top 3% of World's Talent

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